The U.S. military culture system of values mirrored by professional lingo

This research unveils the nature of relations among such phenomena as "ethnos", "culture" and "language". Vested with function axiological retranslation, mottoes U.S. Armed Forces services branches make essential part military lingo a semi-autonomous existential form national language. Clichéd formulas professional sublanguage official register explicitly reflect collective mindset, dominant values, behavioral patterns, conceptosphere America’s society cluster. The authors arrive at conclusion that are typical vocativity, brevity, metaphoricity, widespread use Latinisms, stereotypogenicity, appeal for ethos.